How Manage Blogger Title Tags to Improve SEO

This Blogger tutorial explains how to improve search engine optimization SEO of your Blogger Blog by optimizing your post title tags for search engines like Google and Yahoo. How to improve search engine results by optimizing post title tags.

By default your Blogger Blog does not have search engine optimized title tags. This puts your blog at disadvantages compared to other blogs that have inbuilt SEO or enhance SEO modules as these sites are likely to be placed more highly in search engine results.

 The title tags of your blog are ordered by blog name first followed by the titles of the post. This is not ideal for popular search engines like Google and Yahoo which give more importance to the first words of a title. By ways of example take a look at how the title tags of this blog were viewed in a browser before any SEO. Note the order of the tags Blog Name, Blog Post Name. 

How Blogger Title Tags are viewed in an IE browser:

When this site was first indexed by Google this is the search engine results this site received. Note how the blog name is first in all the results.

Search Engine:

 

Fortunately there is a simple tweak to your template which can rectify this problem. By simply reversing the position of the blog name and page title significant improvement can be gained in search engine results. See the difference in the example.

How Your Blogger Title Tags are viewed in your browser with Change

Follow the step by step guide below to achieve higher rankings in Search Engine results. Tweak of Title Tags For New Blogger Blog.

1. Login to your blog at Blogger.com and navigate to Design> Edit HTML

2. Backup your template by downloading it to your computer. This will ensure that you can upload your template before these changes in case of problems.

3. Replace the following line of code about 8-10 lines from the top.

<title><data:blog.pageTitle/></title>

with highlight code Ctrl+C to Copy

<b:ifcond='data:blog.pageType==&quot;item&quot;'><title><data:blog.pageName/>

Replace With

<data:blog.title/></title>
<b:else/>
<title><data:blog.pageTitle/></title>
</b:if>

4. Check on save template and then view blog. Navigate to an individual post. You will see that your page title is now first followed by your blog title. A pipe symbol separates the two.

Improve the Google Page Ranking 2

Google page ranking is a tool which ranks websites listed in the Google search engine.Website are ranked on a scale of 0-10 with o being the lowest possible score for a site and to the highest. The higher the page ranking of your site, the greater the amount of traffic it receives in comparison to other sites. Check your Google page Rank.

Google uses a complex formula to rank website which I am not going to cover here. However there are some basic tips about Google page Ranking that are useful for any Blogger webmaster to know.

Make sure your posts are keyword rich.

Google expects goods usage of keywords so make sure your Blogger Blog posts have a density of 3-5%. Keywords density is calculated by the number of keywords divided by the number of total words on a page. If your blog article is 5oo words long and has 10 keywords it has a keyword density of 2%. A keyword density of anywhere between 2% and 7% is considered an acceptable range by Google. Anything percentage higher than 7% may well be regarded as keyword stuffing and your blog is likely to be penalized. You can check the keyword density using tools like.

Create internal links:

Link to previous articles you have written. If you have not cross linked as you posted it is probably worth going back and doing this even if it is a bit arduous.

Build External links to other sites on an on going basis.

Build links on a regular basis by commenting on other related blogs and in forums. Add social bookmarking buttons to your blog to encourage readers to bookmarks and share your articles. Be aware though that many site such as Reddit, Digg us implement the link attribute rel="nofollow" which will not boost your ranking.